What are the advantages
The EU Ecolabel allows the consumer to recognize among the products available on the market those that have high performance standards and a reduced environmental impact throughout their entire life cycle. By choosing the EU Ecolabel, consumers take products that have a high ecological quality, are certified by independent bodies (competent national bodies) and are recognized at European level. With this choice, consumers also contribute to direct producers and distributors towards these products and services and therefore towards greater respect for the environment.
The EU Ecolabel also allows operators (producers, importers, service providers, wholesalers) to gain visibility on the market for their commitment to the environment, a commitment guaranteed by a reliable eco-label as verified by an independent and recognized third party at a European level and consequently increase its competitiveness on the “green” market, which is constantly growing.
The Ecolabel also guarantees the company simplified access to tools for environmental sustainability such as that of GPP (green purchases for the public administration). In addition, several European countries offer EU Ecolabel products and services concessions or incentives such as simplifications in participation in the procurement procedures of public administrations (Green public procurement - GPP).
In this regard, it should be noted, for example, that Law 221/2015 was recently published "Environmental provisions to promote green economy measures and to limit the excessive use of natural resources" which provides concessions for economic operators in possession of the EU Ecolabel for products or services that constitute a part of not less than a given percentage of the value of the goods and services covered by a public purchase contract.